Marketing

Marketing Automation Tools

A comprehensive course on marketing automation tools, covering core concepts, practical applications, and industry best practices.

4.2★★★★★(190 reviews) 1,470 learners 8 modules · 63 lessons · 2,100 min Intermediate English

Created by Rohan Iyer, Growth Marketing Manager

What you'll learn

  • Planning campaigns
  • Growing organic traffic
  • Writing persuasive copy
  • Measuring marketing results
  • Understand social media marketing
  • Understand brand building

Course curriculum

8 modules · 63 lessons · 2,100 min

Planned outline shown above (sample metadata). The detailed module and lesson list for this course hasn't been published yet.

Description

A comprehensive course on marketing automation tools, covering core concepts, practical applications, and industry best practices.

What this course covers: Marketing Automation Tools works through social media marketing, brand building, paid ads and campaign setup and copywriting that converts.

Skills you will build: planning campaigns, measuring marketing results and writing persuasive copy.

Practical applications: growing small businesses online, running brand campaigns and freelance and agency marketing work.

Who should take this course: marketers, business owners, creators and students who want to grow audiences and sales. It suits learners who already know the basics of digital marketing and want to go deeper.

Learning outcomes: by the end of the course you should be able to apply social media marketing and planning campaigns to your own work or projects, and know which areas to practise next.

Requirements

  • Basic knowledge of digital marketing
  • A computer with internet access
  • Willingness to complete practice tasks

Your instructor

RI

Rohan Iyer

Growth Marketing Manager · 9+ years of experience

Rohan Iyer is a growth marketing manager with 9+ years of experience in digital marketing. Rohan teaches marketing strategy and customer personas and SEO and keyword research with practical, step-by-step examples.

Reviews

  • C
    Charu O. ★★★★★ 3.5/5 Sample review

    Marketing Automation Tools covered paid ads and campaign setup in more depth than I expected. The pace was right for my level. Learned to read analytics instead of just collecting numbers.

  • S
    Sanjana D. ★★★★★ 4.5/5 Sample review

    Clear structure from brand building through to paid ads and campaign setup. I'd like a few more practice tasks, but overall very useful. Campaign planning templates were practical and easy to adapt.

  • T
    Tarun B. ★★★★★ 4.0/5 Sample review

    Good balance of theory and practice. The social media marketing lessons helped me apply planning campaigns in real situations. The keyword research process alone doubled the traffic on my blog.

Sample reviews are illustrative demo content, not verified purchases. Ratings from learners will appear here once submitted.

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