Business

Digital Marketing Fundamentals

Learn SEO, social media, email and performance marketing from the ground up.

4.6★★★★★(1,640 reviews) 8,760 learners 2 modules · 5 lessons · 145 min Beginner English

Created by Nikhil Joshi, Strategy Consultant

What you'll learn

  • Core concepts of digital marketing fundamentals
  • Hands-on, project-based practice
  • Industry best practices and tools
  • Problem solving with real-world case studies
  • Interview and workplace readiness
  • Building a portfolio to showcase your skills

Course curriculum

2 modules · 5 lessons · 145 min

Module 1Module 1: Foundations3 lessons

  1. 1 Digital Marketing Landscape Preview 15 min
  2. 2 Search Engine Optimisation Preview 22 min
  3. 3 Social Media Marketing Locked 29 min

Module 2Module 2: Applied Skills2 lessons

  1. 1 Email & Content Marketing Locked 36 min
  2. 2 Measuring Campaigns Locked 43 min

Description

Learn SEO, social media, email and performance marketing from the ground up. This industry-standard programme combines structured video lessons, live instructor-led classes, weekly doubt-clearing sessions and practical projects. By the end of the course you will have a portfolio of work and the confidence to apply your skills in a professional setting.

Requirements

  • A laptop or desktop with internet access
  • Willingness to learn and practise regularly
  • No prior experience required unless stated for advanced courses

Your instructor

NJ

Nikhil Joshi

Strategy Consultant · 11+ years of experience

Nikhil advises businesses on growth strategy, analytics and market expansion.

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